Bupa Characters (Unigraph)

While contracting at Unigraph I was asked to create new Bupa characters in line with the Bupa brand guidelines.

Here are a selection of some characters I created and one of
the flyers that they were eventually used in.

Characters were not allowed to
have any facial features and had to
be represented as greatly
simplified 'shapes'.

Not surprisingly it took quite a bit
of work creating recogniseable persona's without the usual
character markers.

 

 

For more samples click here:

Bupa Characters and related flyer (Unigraph)